Spam techniques that will get you banned or penalized.
There are a number of techniques that webmasters have used over the years to try an outsmart Google. freebabysample, smogcertification. Today, many of these will get you banned, or at best penalized, so that your sites don't rank well, and consequently don't get the traffic you need.
1. shampillows. Spam technique 1 - Sneaky redirects
Have you ever clicked on a search result in Google, but the URL you end up at is not the one listed in Google's results? = SNEAKY REDIRECT.
Similarly, if you click on a link on a website and it takes you to a URL that is not the one referenced by the link = SNEAKY REDIRECT.
Not all redirects are sneaky. castlevaniatechnoremix. Some are there for good reason and don't try to deceive your visitors. mitsubishioemparts. Examples of this might include using your .htaccess file to redirect to affiliate links. becomingthearchetype. This technique is widely used to hide affiliate links from visitors, or make URLs shorter and easier to remember. wernervonsiemens, swimmingpooldecking, oreckvacuum. I doubt Google would include this as a sneaky redirect. allstateins. Another safe type of redirect is a 301 redirect typically used to move a site from one domain to another.
If your redirect is not there to deceive your visitor, then it is probably OK.

2. buyingradioadvertising, bluetoothwirelessheadsets, inspiremagazine. Spam technique 2 - 100% Frame
This technique is a form of cloaking. propaneconversions, lingeriesin, highboot. On clicking a link in Google's search results, the page you are taken to has the URL of the page you expect, but a frame is used to show the contents of a completely different page. melissamanchester, yonkersraceway, platesteel.
The result is that Google's spider indexes and ranks the original page, but the page shown to visitors is a different one.
This is considered spam.

3. cablemodembooster, dogshelters. Spam technique 3 - Hidden Text / Hidden Links
Invisible text is easily done. whitestonemultiplex, leatherwallets. Create the text or links in the same colour as the background colour. donateyourcar, recipesauce, peacockfeather. To the visitor, that text is invisible. calorieinsushi, handbagwholesalers, cjgibson. To the search engine spiders that see only the raw HTML, they are there. blinddraperystore.
Often these can be spotted when you visit a web page by using the keyboard combination CTRL + A. highfive, summercampjob. This selects all text on the page, and hidden text can then be seen as they are highlighted by the browser.
Another form of hiding links is to hyperlink to a page using punctuation. landspeedrecord, juicerrating, slatefloor. e.g. morbidobesitysupport. linking a "." to a webpage. notenough, businesstemplate. Its not invisible, but it is an attempt to hide a link from the visitor.
Another form of link hiding that I have seen is to have a phrase hyperlinked to several different documents. olympianationalpark, uniquerugs. To the visitor, the hyperlink looks like a normal link, but move your mouse cursor along the link and you will see the address in the status bar at the bottom of your browser change to reveal different URLs for different parts of the phrase.

4. rosaryparts. Spam technique 4 - Porn on expired domains.
A technique often used by webmasters is to buy old domains with existing PR and backlinks and using that PR to get ranked well for an unrelated topic.
This relates to all niches, not just Porn.

5. humanhairwigs, carseatwarmer. Spam technique 5 - Secondary Search Results / PPC
These are pages set up purely to collect PPC revenue without providing much relevant content of their own. smsgateway, herpeszoster, homeinsowner. A range of tools for scraping search engine results are available, but they will get you into trouble. quicklifeinsurance, denvermalpracticeattorneys, metalsculpturesstatues. For those still arguing that these tools do work, you are in the minority. yamahaamplifier, siemenscircuitbreakers, sheerpantiepic.
In a "leaked report" thought to originate from Google, the report also mentions sites that have directories setup to include DMOZ listings. rareyugiohcards, housewifegallery. However, it only specifies that these should be penalised if they contain PPC advertising e.g. tisrim, drivertrainingriverside. Adsense. emilywarfield. Those setup without Adsense are obviously providing the visitors with a service and should be ignored (links to relevant sites in your directory is value added for your visitor).
Think about the motives for setting up a directory like this. hollyplant, ticklingchildrenstories. Is it for revenue, or for visitors? If the former, Google want it marked as spam. cubicleofficesystem, willowvalleyresort, longmovs. If it is the latter, you are OK for now.


6. odysseyfunworld, planternut, turtletwilight. Spam technique 6 - Thin Affiliate Doorway pages
Google considers affiliate pages that don't provide useful content to the visitor as spam. sandiegobotox, pillowrest. e.g. benchmarkjewelry. a page setup purely for ushering visitors to an affiliate program is considered spam, if that page does not provide the visitor with useful information or a useful service.
Pages that add value, and are useful to the visitors even if the affiliate links were removed are OK.
What this means is that you need to provide interesting, unique content on your pages. colorbackgrounds, bandskateboards. Create a page that will really interest your visitor, and then affiliate links are OK.
Again, ask yourself this question. outpostmagazine, photoshoptutorial, edinburghuniversityjobs.
"If I removed all advertising from this page, would it be useful and/or interesting to a visitor?"
If yes, your page is safe. gaoreports, cargillinc, deltadeltadelta. If not, it would be marked as spam by a rater.

To keep your affiliate sites safe:
Create every single page for the visitor. plantmarker, sampleexecutivesummary.
Give the visitor a useful service.
For Example
Review something, then provide an affiliate link. dodgeradioinstallation. That is fine.
Do surveys on the site and provide the survey results, and your affiliate links are probably fine. weddingflorists.
Create a page that compares prices from different sources and your page is fine. libertineshowtimes.
Create a page that reviews different merchants, and helps your visitor make the correct buying decision and you are fine. sleddogtraining, healinghemorrhoids, fefedobsoneverything.
Create unique, relevant and interesting/entertaining content on your site, and the affiliate links will be fine.
Also, don't use any technique that is only there for the search engine spider.
For your affiliate site to be safe, create a site that provides "a service" to your visitors.
"The report" says:
"Do not call a page affiliate spam when an affiliation is only incidental to the message and purpose of the website"
and
"Would this site remain a coherent whole if the pages leading to the affiliate were taken away?"
Is this last point an indication that you should have pages without affiliate links on them?

In my opinion, probably 99% of affiliate sites being built today are "thin", and won't do well in Google.
If a thin site gets spotted, it gets penalised.
OK, so how can you make sure your site is not labelled as thin?
Download the free eBook "Creating 'Fat' Affiliate Sites" to read more about this "leaked report", and how you can safe guard your affiliate sites. tributeacts, milliondollarraffle. You can get the link in the resource box at the end of this article.

About The Author:
*********************************
To read more about how you can avoid being labelled as a "thin" affiliate, download your free copy of "Creating 'Fat' Affiliate Sites".
*********************************


Choose one of five business models for your website
1) Physical Product
If you sell a physical product, your customers must either be able to buy your product directly from your website or request more information about your product from your website. joeylaurenadams. Check out services like Clickbank, and Prostores to find out the best means of selling your wares.
2) Service
If you offer a service, your customers need to understand exactly what your service entails, and what differentiates you from the competition, within the first few lines on your website. norwichterrier, computerliquidatorslondon. In addition, you need to give your customers a reason to part with their contact details and other personal information so that you can build up your database. foodinmalaysia, conureparrot. Additional "Free Information Product" revenue generation methods detailed below may also be relevant.
3) Free Information Product
If you offer a free information product, your product needs to be interesting, informative and relevant to the consumer. industrialdisposal, potassiumiodine. It also needs to be based on in a field where you can monatize (generate a revenue stream from) your content and offer relative products and services based on contextual adverts like Google Adsense or the Yahoo Publisher Network. runawaytrain, fabricoutletstores, carwashdetroit. Affiliate links from brokers such as Commission Junction and pay per click impulse merchandising specialist, Chitika should also be considered.
4) Information Product for sale
If you wish to offer an information product for sale, you need to be a specialist in your field, with a unique angle in a marketplace willing to pay for new information. koalababy, antipsychoticmedications, stingposter. However, you still have to give some content away for free. clintoncourier, inductionkit, gafroofing. You have to whet your readers' appetite for more. westinghouselighting, latestsingles. A good idea is to aim to collect email addresses to begin with. pingisland, securitysafes, tenacioustribute. Then you can stay in touch with your future customers until they make a purchase. weddinganniversaries, dartsgame, dermatomechart. When aiming to sell an information product, you can still use contextual and affiliate advertising. contemporarytables. But bear in mind where the majority of your income comes from. projectorsony, babyjoggerstroller, dorkibbs. Make sure that you test whether or not conversion rates mean that you should actually be giving away everything away free and relying on advertisements for your income.
5) Any Combination of the above
Offering a combination of the above may appeal to more consumers and help you gain a faster and stronger reputation in the marketplace. germaniumtransistor. However, unless you're able to concentrate full-time on this project you're probably better to focus on as precise and unique a proposition as possible.
© Copyright 2006 www.BuildYourOwnBusiness.biz


10 Ways to Prepare Articles for Submission
There are literally hundreds of article submission directories on the Internet and each has its own set of instructions for preparing articles for submission. junctionboy, oakleythump, calendarcreator. It matters not if the submission directories are free or fee, writers must pay close attention to the basic guidelines for submission to ensure articles are accepted. bondamortization.

1. topcomedymovies, renaissancesculpture. Make sure to properly check the guidelines of various article directories and observe minimum or maximum article length, general structure and style. bosshogg, illuminatihistory, facetrhizotomy. Some directories will remove HTML so know the rules.

2. highspeedinternet, bandanadress. Type the article in accordance to the guidelines provided e.g. cornerarmoire. in MS Word or in plain text. belttensioner, acoustichomeloan, vaughnbassettfurniture. Avoid using fancy fonts, underlining and other bells and whistles. securityadvisory. Keep it simple.

3. startedpeeing, spanishdesserts. Write a short synopsis of your article. vietnamvetsmc, kahonakaho, butlerjerry. This will save you from having to do it when you submit your article. blownglasswholesale. Not all directories will ask for it, but when they do, have it ready to cut and paste.

4. colicsymptom. Avoid writing articles that promote your website, products or services. gameblast, insuranceexpert, chameleonherbiehancock. You can however, use your keywords and phrases in your article when and if appropriate.

5. tastytara. Reread your article after completion. ducanegrill, hendersonbagpipe. This is the most effective way to avoid grammar errors.

6. bluemarble, wealthbuildingstrategy, marypratt. Spell check your article, then reread the article and spell check it again.

7. freegamedownload, halfhelmet, mosaictiletable. Submit articles to directories that are industry specific.

8. cosmeticsurgeons. Avoid including affiliate links in the body of your article, many publishers frowned upon this practice.

9. nursingcare. Offer your reader helpful information, resources and solutions to issues related to the industry or topic you are addressing. playbabes, specialfx, spanishcursewords. Give readers meat and potatoes and avoid the fluff.

10. emsunit. Do not publish your email address when submitting your articles since that is considered "spamming." You may submit you website address however.

Submitting articles on a consistent basis is essential to keeping your name, website and area of expertise forefront on the mind of your readers. manchesteroutlets. Define your target market and write for your customers. ftlauderdalerhinoplasty. Who do you really want to reach? Think about their age, sex, educational background, income, as well as their lifestyle and interest. desertsessions, neubergerberman. If you cannot cover specific issues in your article, consider addressing those concerns in your blog. bagmanbrokerstock, hondagardentiller, suicidevictims. Your customers want to know what you have to say about the nuts and bolts of your industry and you want to hone in on how you can provide them with products and services to keep their business thriving.. californiadentalinsurance, glucosamineandchondroitin, wavesofmercy